Email and Online Marketing Privacy Policy

Octopus Products is committed to the responsible, legal use of email and online marketing technologies.

Email Policy:

As an international company, we actively work to ensure our compliance with the American CANSPAM laws, the new Canadian CASL (Bill C-28), and the Canadian PIPEDA privacy act. It is our belief that illegal or inappropriate marketing practices have significant adverse effects on all of us, in many different ways.

Our email lists are entirely voluntary. Every marketing email we send contains easy, automatic self-removal links. If you are receiving marketing email from us, we likely obtained an email address and request directly from you, or another (current or previous) employee of your company. We usually obtain email addresses through one of these sources:

  1. You have an active business relationship with Octopus Products Ltd.
  2. We were provided with an email address and a request for information during a meeting, sales call, or other event. This request can include “swipe card” information requests at trade shows, and/or by directly requesting emailed product information from one of our sales representatives.
  3. A direct sign-up request for our email list was made online.

Octopus Products takes the privacy of all our subscribers very seriously. We will never sell, lease, rent or otherwise disclose your email address or information to any other organization or individual outside of our company and/or our specially authorized agents. We continuously work ensure that both our company, and our selected marketing partners, take all appropriate precautions to safeguard the information which you entrust to us.

Sometimes, due to human or other error, our marketing email does inadvertently get sent to individuals who may not wish to receive it. We immediately & permanently honor every unsubscribe request made via our automated system. We do our very best to honor removal requests sent through other means, but we strongly suggest using the unsubscribe link found on this page, or in all of our marketing emails. 

Octopus Products does not purchase or use bulk "commercial" email lists. We do sometimes participate in email communications to members of specific industry associations which we are a part of. We do not share our email lists with these associations, and we do our best to encourage and ensure the use of acceptable email marketing standards there as well.

Online Privacy:

We use Google AdWords Remarketing to advertise Octopus Products Ltd. across the Internet, in particular on the Google Display Network.

AdWords remarketing will display ads to you based on what parts of the Octopus Products Ltd. website you have viewed by placing a cookie on your web browser.

This cookie does not in any way identify you or give access to your computer or mobile device.

The cookie is used to indicate to other websites that “This person visited a particular page, so show them ads relating to that page.”

Google AdWords Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you.

If you do not wish to see ads from Octopus Products Ltd. you can opt out in several ways:
1. Opt out of Google’s use of cookies by visiting Google’s Ads Settings.
2. Opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

Information that is gathered from visitors

In common with other websites, log files are stored on the web server saving details such as the visitor's IP address, browser type, referring page and time of visit.

Cookies may be used to remember visitor preferences when interacting with the website.

Where registration is required, the visitor's email and a username will be stored on the server.

How the Information is used

The information is used to enhance the vistor's experience when using the website to display personalised content and possibly advertising.

 

Visitor Options

If you have subscribed to one of our services, you can unsubscribe by following the instructions which are included in e-mail that you receive.

You may be able to block cookies via your browser settings, but this may prevent you from access to certain features of the website.

Cookies

Cookies are small digital signature files that are stored by your web browser that allow your preferences to be recorded when visiting the website. Also they may be used to track your return visits to the website.

3rd party advertising companies may also use cookies for tracking purposes.

Google Ads

Google, as a third party vendor, uses cookies to serve ads.

Google's use of the DART cookie enables it to serve ads to visitors based on their visit to sites they visit on the Internet.

Website visitors may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy pages.

 

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